GRA
Duration: 3 days in Dublin
Type: Group project with 6 students
Course: Infuse Studytrip to Dublin
Together with the municipality of Dublin, we created this project about the way Dublin people look at their own city.
Nowadays, people tend to look on their smartphones during a walk to the bus or work. They don't see all the beauty the city gives them. This project was made with the goal to make the people fall in love with Dublin again.
The video describes the concept about GRA, which means love in Gaelic Irish, and how Dublin is talking to his citizens. He leads them to see all the wonders and hidden gems of Dublin.
My contribution to this project, besides the group ideation, was interviewing the people of Dublin and translate this into valuable insights for the brainstorm session.